Product

The new ilo

Today, ilo is re-launched as a multi-platform analytics product, complete with new link-in-bio pages.

Dan Rowden Dan Rowden    ·   · 

tl;dr:  Today, ilo is re-launched as a multi-platform analytics product, complete with new link-in-bio pages.

Old ilo can be accessed until the end of October at old.ilo.

Migrate your ilo subscription to Typefully with a special discount code. Read more


I'm happy to announce and reveal ilo v2.

The new ilo is a new direction for the platform, allowing you to track data from multiple external services as well as creating a new home on the internet with customisable landing pages.

For the past four years, ilo has been a Twitter-only analytics product. It actually launched on this day in 2020 😇

It previously featured account metrics, a searchable follower database, Spaces engagement metrics, individual tweet timelines, reply tools and more.

A launch image for ilo from 2020.

The first two years were great, but then in 2022 Elon bought Twitter and added incredibly high pricing to the Twitter API.

This meant ilo had to scale back to a more basic feature set as API access was severely limited. The future was bleak.

Just under a month ago, however, I decided to re-build ilo from scratch with a brand new feature set.

I wanted to expand to collecting and analysing data from more platforms. A wider spectrum of coverage with a more stripped-down set of data tools, to allow an individual or company to monitor their audience and sales data in a single place.

A next natural step was to create a link-in-bio page feature so users could easily create a place on the internet to share links and their collected metrics.

During the past four weeks I've been working evenings and weekends to rebuild ilo from nothing and to get this platform in your hands.

Today, on ilo's fourth birthday 🎂

So here it is!

You can sign up now at ilo.so, create a new account and start connecting your accounts:

  • Twitter/𝕏
  • YouTube
  • TikTok
  • Beehiiv
  • Paddle
  • Lemon Squeezy

(Instagram, Stripe, Threads and more platforms are coming soon).

Here is my dashboard:

Once you're in you can also create your own landing page, with a super simple interface.

And this is an example what the live version looks like:

Auto-updating content coming very soon!

All existing ilo customers can continue on their billing plans by simply connecting their X accounts in the new ilo. Subscriptions will sync across seamlessly.

Lots more data tools are coming, and platforms, too.

Oh, I almost forgot. I redrew ilo's lovely little logo for a fresh new look ☺️

If you have any questions, please don't hesitate to email me dan at ilo dot so or DM me on X (@dr)


Dan Rowden Dan Rowden

Dan is a long-time Twitter user and founder of ilo.so

@dr


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