How to create a metrics dashboard for your brand

Use ilo to create a metrics dashboard for your brand.

Dan Rowden

17 Dec 2024 — 2 min read

As a brand in 2024, it's likely you have many social accounts spread across the internet.

It's hard to keep track of metrics and growth from individual platforms let alone all of them at once.

With ilo, you can quickly connect your brand's social accounts and create a simple metrics dashboard, showing all of your accounts in one place.

To get started, sign up to ilo with your email address.

Then create a new Workspace for your brand.

Connect accounts

Now you can start connecting all your brand's social accounts.

Click + and select the platform.

You will need to sign in or add an API key, so that ilo can track your metrics.

You can connect up to 10 accounts on the Personal plan, and up to 20 accounts on the Plus plan. Pricing details

Check your dashboard

Now your accounts are all connected, you can see them in a single dashboard, with weekly charts and daily stats.

You can rearrange your accounts into an order that is best for you.

You can also rearrange charts, and use the "compact" view to hide charts if your dashboard gets too long.

There is a Total audience figure that sums up all of your accounts, and you can enable Streak tracking for your accounts to help you post consistently.

Clicking on an account will take you to an account overview with more detailed time series pickers and analysis.

Check your inbox

ilo will send you a daily digest email every morning to your inbox. This email shows the previous day's growth for every account.

It's a really useful overview that arrives automatically in your inbox.

Add team mates

If you have team members you want to also view your dashboard, you can invite them on the Plus plan. Go to Team settings and add their email addresses.